The world's bee population is in crisis and Honey Nut Cheerios is coming to the rescue, minus its perky mascot. The brand's latest promotion, Bring Back The Bees, characterized as a cause marketing campaign, purports to inform Canadians about the global instability of bees, due to diseases, pesticides, flowerless landscapes and monolithic crop planting, and encourage them to plant 35 million bee-enticing wildflowers this spring.
Once maligned as among the worst examples of a concrete curtain dividing Toronto from Lake Ontario, the residences at the Maple Leaf Quay complex have gotten a facelift. In the last year, the '80s-built towers at 350 and 390 Queens Quay, just east of Lower Spadina Ave., have been overhauled from drab, puke-coloured edifices to contemporary-looking buildings painted in shades of grey with red accents.
Cineplex Entertainment is bringing its new "social destination" for dining and entertainment to Toronto's historic John Street Roundhouse. Construction will begin this summer on The Rec Room, which combines dining, gaming, live acts and recreational games under one roof. The venture, The Rec Room's third announced location, will take over the Leon's Furniture site at 255 Bremner Blvd.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".