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Audarshia Townsend

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Audarshia is the Content Director for @Informaplc’s award-winning @foodbevINSIDER. #LegacyVerified

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Articles

Bites of Brilliance: Oktane redefines ‘performance’ beverages – video

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By Audarshia Townsend Verified
| SupplySide Food & Beverage Journal
In a saturated energy drink market where brands compete on excessive caffeine levels and bold claims, Oktane took a different approach: Moderate caffeine, clean-label ingredients and lifestyle positioning over athletic extremes.
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Bites of Brilliance: Protein bars level up with flavor, texture, more

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By Audarshia Townsend Verified, Heather Carter
| SupplySide Food & Beverage Journal
At a Glance Protein bars are evolving with unique global flavors, multifunctional ingredients, and improved textures. Rello’s co-founder discussed delivering clean-certified creatine in whole-food bars without taste compromise. Beacon Discovery's Kevin Liebrock reviewed the most intriguing protein bars currently on the market. Almost every time you turn around, a new protein bar launches.
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Bites of Brilliance: Inside Rello's unconventional protein bar formula – video

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By Audarshia Townsend Verified
| SupplySide Food & Beverage Journal
Audarshia Townsend,Content director, SupplySide Food & Beverage Journal,Informa Markets At a Glance Rello delivers clean-certified creatine in a whole-food protein bar, a pioneering innovation in sports nutrition. Creatine's mainstream appeal is growing beyond muscle recovery to cognitive function, sleep and mood support. R&D focused on balancing functional ingredients without compromising taste, texture or whole-food integrity. Creatine in a protein bar? With beef tallow? And it tastes ... sweet?
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