Allbirds, known for its cozy and sustainable wool footwear for men, women and kids, is inviting consumers to come out to have some fun this holiday season by participating in an arts and crafts project from Nov. 24 through December. The brand is taking a stand against excess waste by bringing back its Scrap the Wrap campaign with stations at its New York and San Francisco stores. There, customers can decorate their Allbirds boxes with reusable stencils and stamps instead of wrapping them in paper.
When it comes to today’s tradespeople, a pair of sturdy workboots is an essential tool for both safety and comfort. So, in a campaign launched earlier this year, Red Wing Shoe Co., began collecting the diverse stories behind customers’ boots. After a selection process, the stories will be featured online and on a physical “Wall of Honor” at the company’s flagship store in its hometown of Red Wing, Minn. The wall will also display the actual boots worn by these consumers.
The winter solstice is just a month away, so no time better than the present to add a pair of waterproof boots to your wardrobe. However, don’t think these boots have to be clumsy to get the job done. There are lots of fun, fashionable alternatives this season that will stylishly protect you from the rain, snow and sleet. Here, are some of Footwear News picks to chase away the winter doldrums. The ankle suede is trimmed with the season’s must-have tassel trim.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".