The mood backstage before Tom Ford’s first ever men’s FW18 runway show was far more relaxed than one might expect. What made the night unmistakably Tom Ford (other than the all-but-naked way he debuted his new underwear collection), was having all the models wear one of his newest fragrances – Tobacco Vanille. They didn’t just wear it, though, they were literally “doused in it” according to Losi, the Lead Groomer for the men’s runway show.
Sure, February has Groundhog Day, President’s Day, and a favorite of many (and less so by others) Valentine’s Day, but the sum of all February’s days makes up a very important month for all of us: Black History Month. What began as a single week of education and recognition in 1926 created by African-American Carter G. Woodson, a historian, scholar, and publisher, was eventually recognized as an official month-long observance by President Gerald Ford in 1976.
There comes a point in just about every man’s life when he looks in the mirror and asks, “When did I start looking like this”? The fine lines have become wrinkles, the eye bags have turned into luggage, and that scattering of freckles has become a fleet of age spots. It happens to all of us — some of us later than others, depending on how well we have taken care of our skin — but trust us when we say, no one is safe. Even in the winter!
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".