Angeles Crest, that hallowed stretch of canyon road that hovers just above North Hollywood like some twisted two-lane crown, is often a stand-in for the mega-miles of Germany’s Nurburgring for drivers who simply can’t ship themselves across the Atlantic to have a go at the famed circuit.
Just as the pop charts are filled with one-hit wonders, the automotive industry has more than a few shining stars that burned out pretty quickly. Nowhere is this more apparent than in the world of supercars — the lofty dovetailing of price and performance often leads boutique brands to soar like Icarus towards the sun only to be felled by economic reality and the truly difficult process of actually transforming a breathtaking concept into a production vehicle.
It’s a symptom of the universe that the slow death of small cars in North America is heralded by perhaps the best crop of safe, efficient, and affordable compact and subcompact vehicles to have ever been available to budget-conscious buyers. As SUVs continue to soak up dollars at the entry level of the market, some automakers have made the choice to withdraw and refocus on crossovers, while others — such as Hyundai — press on in a bid to preserve one of their strongest selling nameplates.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".