I’ll admit it: I was (OK, am) a huge fan of The Brady Bunch. Among the many episodes I can recall in great detail, one stands out—when Greg buys a car from a friend that turns out to be a real lemon. His father, Mike, teaches him the concept of caveat emptor—let the buyer beware—helpfully elucidating that “those who don’t look, sometimes get took.” Greg employs this new lesson by trying to sell the car to another unsuspecting friend.
People spend some 30 years saving for the goal of a retirement that frees them to spend time with family, travel, or pursue much-loved pastimes. But what many don’t realize is that it’s not just saving money that sets you up for a happy and healthy retirement. There are so many choices to make around health care, housing, and lifestyle—not to mention the research and paperwork involved in making some of these decisions. Thinking about the nuts and bolts of retirement can get complicated, fast.
When discussing sustainable investing, I sometimes find myself taking a defensive tone, in anticipation of the inevitable eye-rolling and jabs at hippies or yoga teachers. (I am the latter, but hardly the former.) But as a team of seven writers and I began work on Barron’s first special section devoted entirely to sustainable investing, we realized something—we couldn’t get people to stop talking about it. CEOs...
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".