Bill Byrne on Muck Rack

Bill Byrne

  • Director, Remedy Communications and Contributor, Freelance
San Diego
As seen in: Hello Monday with Jessi Hempel, LinkedIn, The New York Times, Substack, Chron, Flipboard, PRWeb, Jalopnik, KTLA-TV (Los Angeles, CA), IrishCentral and
www.RemedyPR.com Agency lead, slightly irreverent, pretty good at PR. #PublicRelations #affiliate #EarnedMedia #Fitness #LifeHacks, animals, & family

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Bill Byrne’s Biography

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Short Version:
Veteran PR pro with a diverse range of experience including work with startups, leading snowboard brands, consumer tech, financial entities, craft beer and general consumer goods.

Former NYC agency guy by way of Cohn Wolfe and Citizen PR. Follow https://twitter.com/remedypr for Tweets related to what we have going on here.

Long Version:
Communications consultant with more than 15 years of experience. Client work includes media outreach campaigns for both billion-dollar household…

Bill Byrne’s Journalist Portfolio

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The 2 main reasons PR people annoy journalists

The 2 main reasons PR people annoy journalists

Why do journalists despise PR people?

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Stop calling them influencers and start calling them what they really are

Stop calling them influencers and start calling them what they really are

Influencers are so hot right now (I’m channeling Zoolander here), especially in the PR world. The thing is, t…

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Are PR case studies worthwhile? - Muck Rack

Are PR case studies worthwhile? - Muck Rack

Case studies are great reads, but often they're not relevant to your own brand's needs.

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Two questions your PR firm must answer before starting a PR campaign

Two questions your PR firm must answer before starting a PR campaign

"My last PR firm didn't deliver." It's something we hear a lot from potential clients and it's a common theme…

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The ROI of Chewing Gum & Being A Nice Person

The ROI of Chewing Gum & Being A Nice Person

What's the ROI on those free items you get at trade shows? Or being nice and genuine when you make new busine…

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Four Things NASCAR Taught Me About PR

Four Things NASCAR Taught Me About PR

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Articles

Bill Byrne // PR and Earned Media

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By Bill Byrne
| LinkedIn
Happy July 4th Eve to those who came in. Hope this shirt brings a smile to those who know the brand (or like #craftbeer or cats). Or those who grew up watching Hulk Hogan on weekends in the WWE. Lest anyone think this is a woe-is-me post, and while it's hard for showrunners to fully clock out, there's no martyrdom here. I'm in desperate need of a haircut before a big launch event in NYC in two weeks. And my 💈 is half a block from our office.
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Bill Byrne // PR and Earned Media

|
By Bill Byrne
| LinkedIn
Sign in to view more content Create your free account or sign in to continue your search Sign in with Email New to LinkedIn? Join now By clicking Continue to join or sign in, you agree to LinkedIn’s User Agreement, Privacy Policy, and Cookie Policy.
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Bill Byrne // PR and Earned Media’s Post

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By Bill Byrne
| LinkedIn
Type "Show Me Your Moves Bill!!!" and I'll DM you my secret playbook on how to score epic PR coverage. Kidding. Don't fall for those engagement hacks. I give it away for free here and on my Substack. Here's one play your brand can make (and I've shared other examples before from Netflix and DoorDash - see first comment for receipts). Who else searched OnlyFans at work today? Just me? No worries. I'll tell you what I found.
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Interview

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What was your first job as a journalist?

Review of six inline skates (aka Rollerblades) for BLUE Magazine.

Have you ever used a typewriter?

Yup!

How is social media changing news?

First beat true, unfortunately.

Awards

Bulldog PR Awards

2019 - Consumer Products PR

Remedy Public Relations, one of the leading PR firms in the active-outdoor lifestyle space, has won the prestigious Gold Medal in the Bulldog PR Awards Consumer Product Launch category for the PR program built to support SPY’s Ace EC snow goggle. The Bulldog PR Awards, which rank the most outstanding PR and communications campaigns in the country, is the only national public relations contest judged exclusively by working journalists. The judges evaluate the entries based on creativity, originality, strategy, execution, and results.

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