Hey, world, come to Tacoma! We’re open for business! We’ve got a spiffy new website, and one of those ranking surveys no one’s ever heard of says we’re a top 10 digital city (with an asterisk, for our population group)! So bring your companies and your jobs! Well, except for you. Maybe not you either. If you’re thinking about doing something with fossil fuels, or what might be considered heavy industry, move along. And as for you, maybe you’d be happier somewhere else.
Here is some stuff I know, the “scavenging the last of the semi-edible candy from the kids’ trick-or-treat” bag edition. ▪ Tracking Halloween costumes provides some anecdotal, unscientific insights into what’s popular with the younger set these days, as well as the enduring power of certain brands with those who weren’t around when they first hit the pop-culture scene.
Boeing makes commercial passenger jets to take us on trips for business, vacation or family matters. Home Depot rents trucks to customers to make it easier to move big, heavy items. Fertilizer companies make chemicals to aid production of the food we eat. Those products and services were never intended to be used as weapons. But that’s what happened in Oklahoma City in 1995, on 9/11 in 2001 and last week in New York — and could well happen again.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".