Media intelligence through investigation and experimentation
Charles Adler Tonight, September 15: #Apple, #iPhoneX, #AppleWatchSeries3, #AppleTV4K
Published 19 September 2017, 09:33
Corus Radio Network
On Friday, Charles and I talked about all the shiny new things coming soon from Apple, including the iPhone 8, iPhone 8 Plus, and iPhone X.
This week, you'd better make some space on your shelf for all the games that are coming to Nintendo's Switch console, and details on the new minifigs you can play in Lego Dimensions. But first, some thoughts on Destiny 2, which is already sucking up hundreds of hours of your lives. Destiony 2 may be the best first-person shooter game ever made. That's a hyperbolic claim, to be sure, but hear me out.
This week, everything you wanted to know about the 10th-anniversary edition iPhone, the iPhone X. Plus, a new Apple Watch is coming, and there’s a better Apple TV, too. The main features of iPhone X are the new screen (edge-to-edge, OLED), Face ID (facial recognition security and features), and wireless charging. It will cost $1,319 or $1,529 when it releases on November 3. The iPhone 8 and iPhone 8 Plus are updated versions of the iPhone 7 and iPhone 7 Plus, adding wireless charging.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".