Whether you’ve been in journalism for a few years or a few decades, chances are you’ve received pitches from public relations representatives who seem to lack intuition, tact and general people skills.
Though serious pitch faux paws (see what I did there?) are far and few, every now and then a representative, believing themselves to be exceptional, will cross a few lines in an attempt to get their guest or message heard.
Because I have personally experienced the following fiascos over the past few months, I must conclude that a few practices are far more widespread than I originally believed. Having tackled similar gaffes for Muck Rack before, I believe that the time is ripe for another look at some of the biggest blunders that I have witnessed in the past few months, but this time ... with cats.
The kitties are in position. Here we go:
Just going to go ahead and file this in my circular cabinet. Someone should have checked my Muck Rack profile first.
“Oh you want to talk again tomorrow? Well, I’m pretty busy in the mornings ... “
“You guys suck, but I have what it takes to make you suck just a little bit less. Call me!”
Actual conversation: “Where did you get my cell number?” “Oh, I don’t know. Does it matter?”
“Did they just ... Hey everybody, come check this out! “
No. We’re not friends.
Really? My predecessor always took your pitches? Gee, well thanks for straightening me out ...
No, it won’t be news tomorrow. Passive aggressive email time.
Mmm. Putdowns. I know just what to do with this release.
Austin Cross is a Los Angeles radio producer. His views do not represent the views of his employers.
Photo: Small cat via Shutterstock