Here at Muck Rack, we've been publishing useful content for PR professionals and journalists for years.
With 50+ individual contributors and more than 100 posts to the Muck Rack blog just in the past year, we've got a lot of great posts to share on topics that impact those who work in the communications industry like media relations, social media, content marketing, journalism and more.
(Interested in joining this roster of amazing writers? Muck Rack is always looking for guest contributors. Check out our submission guidelines and send us a pitch)
In our feature "The Best of Muck Rack," we'll share some of our favorite Muck Rack posts around a certain topic. See past Best of Muck Rack posts:
Best productivity apps: journalism edition by Antonio Tooley: "We've rounded up a list of different productivity apps journalists find useful, along with the comments from 10 pros about what sort of apps they prefer to use."
How to conduct sensational interviews your audience will love by Lesley Vos: "Want to develop your journalistic style and do interviews both audience and interviewees will love? Follow these steps to prepare and conduct interviews, as well as come up with solutions to unexpected problems that might come up during the process.'
Dealing with the tsunami of bad news: 13 ways to help journalists cope by Kenna Griffin: "The good news is that there are many ways for you to help yourself and each other through difficult times. Here are 13 ways journalists can cope when covering traumatic news."
How to use your journalism skills to boost income and career flexibility by Cherise Henry: "Should you choose to take a glance outside of the journalism box – whether it be to add new income streams to your revenue lineup, pursue a new career path or take on part-time freelance side gigs for fun – there are options available to use your journalism chops for new and exciting opportunities. Here’s how to do it – and why."
Yes, reporters, you need to answer your emails by Nicole Fallon Taylor: "But as a journalist, I've found that the best way to stem the tide of follow-ups is to just answer the emails in the first place. In a lot of cases, PR pros will gladly accept a curt "no" over radio silence any day. Their client may wish they knew the reason, but at least they won't be holding out hope for coverage that will never come."
Jessica Lawlor is the features editor for the Muck Rack blog. She is a communications professional, writer, personal branding expert and speaker in the Philadelphia area. After six years in the corporate PR world, Jessica left her job to run her own communications agency, blog/brand and teach yoga. She blogs at JessicaLawlor.com about getting gutsy: stepping outside your comfort zone to reach your goals and live a life that makes you truly happy.
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