Brian J. Roberts is a freelance journalist, speaker and Forbes-featured former fashion entrepreneur who's guest lectured at Rutgers University, Penn State and others. He's a contributor to Time, Inc, Entrepreneur, Huffington Post, Business Insider, USA Today, CNBC and others.
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This post cost me $7.35. Or at least that's how much my salad at a Panera Bread in Old Bridge, New Jersey cost me. But the leadership lessons I got to see in action were far more valuable than just a few avocado slices and lettuce leaves. Now, if you're scratching your head wondering what seven bucks and a salad have to do with leadership, don't worry. Your leadership appetite will be satisfied in a second. But first, some quick context. It was already noon and I hadn't eaten since the night before.
According to a recent Pew Research Report, millennials are on the move in search of better job opportunities. Based on the data, cities like New York have had a higher influx of millennials compared to other major cities, but take home pay is also substantially lower in New York City compared to others. So, this begs the question: Where is there a better than typical chance of getting a good job? And not just earn a living, but still be able to save for the future?
When you hear the word leadership, you probably picture executives sitting in a boardroom or a CEO controlling a crowd with charisma and charm. But there's another form of leadership, albeit a much less glamorous one, that's just as important. It's called financial leadership, and most of the top business leaders have it down pat. That's because leadership isn't just about charisma, vision, decision-making or strategy. It's about understanding the financial ramifications of your decisions.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".