Brian J. Roberts is a freelance journalist, speaker and Forbes-featured former fashion entrepreneur who's guest lectured at Rutgers University, Penn State and others. He's a contributor to Time, Inc, Entrepreneur, Huffington Post, Business Insider, USA Today, CNBC and others.
5 of the best cities for college grads starting their careers
Dr. Vishal Sikka has been the CEO of Infosys, a $34 billion internet technology company, since 2014. With over 200,000 employees in offices across more than 20 countries, Vishal is responsible for leading this team -- "sometimes 20,000 people show up to my meetings" he told me -- while driving strategy and innovation globally. Needless to say, he knows a thing or two about leadership and innovation.
When you picture success in the corporate world, Audette Exel’s story is the one you probably visualize. After graduating college she worked as a corporate lawyer in Hong Kong before transitioning to a career in finance, where she became the Chairman of the Bermuda Stock Exchange, the only woman to ever do so. Yet, right when she reached the heights of her career in corporate finance―living and earning as comfortable as her job title would suggest―she walked away from it.
It was a last minute business trip, and I was eager try out the local fare, but I didn’t have time to do any research beforehand. Sure, billboards and various marketing messages were up all over town, suggesting where to go and what to eat, but I opted to seek out advice from locals and online reviews instead.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".