Science fiction is full of intelligent technologies that make humans lives easier, more efficient and more successful. Rosie in the Jetsons acts as household staff for the futuristic family while artificial intelligence (AI) inhabits and runs space ships in countless books. 2001: A Space Odyssey’s Hal is probably the most frightening example of what artificial intelligence (AI) could be. In fiction, that future is still far off but in reality, that future may be closer than expected.
Geoff Cook, founding partner of Base Design New York, says his team worked to avoid the design clichés often used by brands geared toward children. “Most childrenswear companies use the same visual cues,” he says. “The language tends to be kind of cute and a little playful in a childish way.” For Kidbox, the branding was designed to appeal to children and their parents. It’s still colourful and playful, but with the added maturity that the Roy Lichtenstein-inspired brand brings.
Online shopping can take place on a bus or a plane or in a shopper's kitchen. It can take place in a park or a cafe or a ski chalet. Physical shopping centres have no such advantage. For years, that has meant these hulking mammoths were failing to adapt and at risk of extinction. But, savvy retail owners are beginning to rethink the shopping experience to bring digital into the physical space.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".