LOS ANGELES | Shay Mitchell says those 17.5 million people who follow her on Instagram have a good sense of who she is, not who some public relations person wants her to be.“It’s about being genuine,” she says, explaining why she does all her own posting on every social media platform. “Fans are extremely smart. They know when you do it and they know when somebody else wants you to do it.”Those perfectly crafted selfies? All Shay. Those appetizing food shots and inviting travel scenes?
Nearly 37 years ago, Oscar-winning director John Avildsen brought a rough cut of his film "The Formula" to Sioux City to test market.Studio heads were nervous about its viability and wanted to see if it resonated with what they called the "Bronco Billy" crowd.Armed with a crew of studio heads, special equipment and those pieces of film, the "Rocky" director unreeled the Marlon Brandon/George C. Scott film for an audience for the first time.
On our new website, that is.Designed to make navigating easier for mobile viewers, it just takes a quick scroll to see more content. And, if you keep scrolling, even more content. We still have our red “breaking news” banners that alert you to anything that just happened (or is happening), but you also get the latest news, top stories and “trending now” – those stories that others are clicking on.Everything you want to see is on the site.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".