From the 1990s onward, teens in the United States benefited from a steady ascent in adolescent happiness levels. As indicators like life satisfaction and self-esteem reached new highs, few knew that two decades later it would all come crumbling down. 2012 was an important year. For the first time since its debut in 1992, the smartphone crossed the 50 percent threshold.
For the last decade-plus Apple has done everything in its power to convince consumers that it wasn’t so much a tech company, as an elegant solution to having too much money. It’s toed the line with greatness, bringing stellar products like the iPhone and MacBook Pro to market while, at times, stumbling under the weight of it all and introducing the world to the occasional subpar offering — like the iPhone, or MacBook Pro. But throughout it all, Apple has built a reputation for quality.
Auto industry veteran Bob Lutz has been around the automotive block. Now 85, Lutz has worked for the who’s-who of the automotive industry including BMW, Ford, Chrysler, and General Motors. And while Lutz is high on Tesla’s automobiles, he doesn’t think that’s going to be enough to save the company. [Elon Musk] hasn’t figured out the revenues have to be greater than costs … when you are perennially running out of cash you are just not running a good automobile company.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".