We are smack in the middle of fashion month, a time that is nostalgic for me because almost eight years ago I attended my first fashion show as an intern. Like dozens of other interns in New York at the time, I dreamt of a career in fashion. Unlike them, I was pushing 40, had two small boys at home and already had a successful career as a paediatric nurse. In early 2010, I applied for an unpaid internship at Fashionista.com.
YouTube beauty tutorial pioneer Michelle Phan has had a tumultuous year. After “peacing out on” her huge YouTube audience and taking a break from her sampling box business Ipsy, she traveled the world for several months to get herself out of a slump. When she came back, she bought back Em Cosmetics, the failed beauty brand L’Oreal started with her, and relaunched it independently a few months ago. Her most recent move has her walking away from Ipsy permanently to focus on Em Cosmetics full-time.
I haven’t watched Project Runway since Michael Kors left, but I have a lot of fond memories of it. In its day it was really original, and Tim Gunn is obviously peerless in this genre. Lifetime’s newest show, American Beauty Star, which debuted last night, seeks to replicate some of Project Runway’s magic and, as Adriana Lima suggested Tuesday night at a party in New York City to celebrate the show, its longevity. After watching the first episode, I’m not sure that’s going to happen.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".