Along with the local heads of Twitter Inc. and Kimberly-Clark Corp., Maia is part of a group of women called Yes We Can, inspired by Barack Obama’s campaign slogan. She recently met with the former U.S. President in Sao Paulo, a moment she described with unbridled joy and pride, as she showed off a picture of the two, shoulder to shoulder. On her office coffee table, she has a book of photographs of former First Lady Michelle Obama.
Her 13th floor office is the epitome of zen, with fluffy rugs and the scent of essential oils drifting through the air. The 46-year-old is clad in a flowing garment, bedecked in jewelry, with flats in place of the high heels so commonly seen among high-ranking businesswomen. You wouldn’t know she’s under pressure to deliver results at the helm of Danish jeweler Pandora A/S’s Brazil business, as the country struggles to emerge from a two-year recession.
Amazon.com Inc. is ready to commit to Brazil. Kind of, sort of. After five years of just selling books in the country, Amazon is now launching an electronics and appliances marketplace. The official announcement came Wednesday, but locals have been talking about it for a week after Bloomberg News was first to report that a significant number of Amazon job postings had opened up.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".