Walk into a hotel, and the first thing you notice may not be the décor or the floral arrangements but the scent. Some of the world’s finest hotels are perfumed with bespoke fragrances that are as integral to their brand as the choice of toiletries stocked in their baths. Fragrance branding firms like New York-based Air Aroma have created signature scents for numerous luxury hotels, while other brands like 12.29 and ScentAir work with hotels and retailers to create scent-specific locations.
Beachy waves are here to stay, but if you're not handy with a curling iron, don't worry. Consider hot rollers instead. These aren't your momma's hot rollers from the '80s. Today's rollers are super easy to use and give a big, bouncy wave plus tons of volume. Hot rollers are more forgiving than a curling iron, and while you're waiting for the rollers to cool, you can move on to something else, such as applying makeup.
While you may not know the Roman and Williams name, you likely know the Roman and Williams aesthetic. In fact, there’s a good chance you’ve been to a hotel that the team has worked on. The New York-based architectural and design firm is the brainchild of Stephen Alesch and his wife, Robin Standefer, who have collaborated on everything from hotels and restaurants to private homes. Projects have included Gwyneth Paltrow’s Tribeca loft, Facebook’s Menlo Park mess hall and New York’s Ace Hotel.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".