Miho Aida had a Flip camera and zero filmmaking experience when she traveled to the southern edge of the Arctic National Wildlife Refuge (ANWR) and made the documentary that put her on the map in the outdoor industry. It was July 2010 when the environmental educator and filmmaker arrived at Arctic Village, a town of approximately 150 people in northeastern Alaska. It was one of the most remote places she’d ever been.
The Importance of Teamwork: Inspire Change TogetherSince preschool, we’ve learned about the importance of teamwork. Yet, in today’s world, it often feels like our society is more divided than connected. We, as a community and a country, have lost touch with the thread that ties us together. But if you look beneath the surface, you’ll see glimmers of connection and collaboration, and of people coming together for the greater good.
Spencer O’Brien wants an Olympic do-over. When the then 26-year old Vancouver-resident finished 12th in the women’s snowboard slopestyle at the 2014 Sochi Games, she was devastated. She cried and, as a medal favorite, felt like she let Canada down. But it was a miracle that O’Brien even suited up to compete in Russia. What most people didn’t know was she was diagnosed with Rheumatoid Arthritis in late November 2013, just three months before the Olympics.
Everyone talks about the epic drive on Highway 1, past Carmel and Big Sur. But let me tell you a secret—the drive on Highway 1 north of San Francisco is even better. I spent the last two days exploring the trails and seaside hamlets, scoping out surf spo… http://ift.tt/2sJDwLghttps://t.co/7b1VEcgs5p
"For more than a decade, the educator and filmmaker has been championing women from marginalized communities who are making a difference in the outdoors" >> Miho Aida Won't Let the Outdoor Industry Off the Hook https://buff.ly/2EGXV5e My latest for @outsidemagazine
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".