Welcome to my last column in the last issue of the august journal you hold in your hands. I have anticipated this day ever since Glacier Media, the group that owned The Question, acquired Pique Newsmagazine. After years of keeping two papers going, the company finally decided late last year that a town this size doesn’t need two newspapers. The Question has been a fixture in the community for more than 40 years, as long as the resort has been around.
Anyone who has read my first column of the year for the past seven years knows how I feel about New Year’s resolutions. Essentially, I find that most resolutions amount to unrealistic goals that set up folks for failure. For example, you decide that the best way to improve your life is a six-day-a-week gym routine that alternates between strength training and cardio workouts. This schedule works well for exactly one week.
In less than two weeks, Christmas will be here. Another week later we will be kicking off 2018. It’s a time for enjoying friends and family —biological or of choice — and taking stock of the year that was. As far as my favourite years go, 2017 doesn’t even crack the top 20. And the reasons for this are political. First off, let’s talk about the bad. Remember fall 2015, when we watched slack-jawed as the Liberals swept into Ottawa with an undisputable mandate.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".