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Claire Epting on Muck Rack

Claire Epting

Verified
Los Angeles
As seen in: Forbes Vetted, MSN, Forbes, Bustle, Flipboard, Elite Daily, Inverse, Mic, NYLON, NewsBreak, Romper and
writer/musician/twin peaks enthusiast updates writer (beauty/fashion/travel) @forbesvetted

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Articles

This Tote Solved My Biggest Packing Problem—Now It’s My Go-To Bag

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By Claire Epting Verified, Sunshine Flint, Maya Gandara Verified
| Forbes Vetted Verified
As a lifelong resident of Southern California, I'm fortunate to be able to take day trips to the beach and weekend jaunts to the desert and mountains. But when packing for these short trips, I often struggled to keep all of my everyday essentials like my phone, charger, sunglasses, light jacket and water bottle organized and easy to access. Many bags were too bulky or everything disappeared into one cavernous compartment.
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The Launch List: From Garmin’s New Fitness Tracker To Eberjey’s Glitzy Summer Collection

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By Kim Peiffer, Claire Epting Verified, Katherine Louie Verified
| Forbes Vetted Verified
In The Launch List, we highlight the most noteworthy new launches and collaborations we’re currently shopping. Read on for the products our editors can’t stop talking about this month. Our editors encounter a multitude of new product launches and collaborations every month. While not everything earns our endorsement, certain items truly stand out. These include exciting partnerships between beloved brands and innovative products that genuinely address our needs.
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Medicube Founder Byunghoon Kim On Building A K-Beauty Powerhouse

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By Amber Kallor Verified, Jane Sung Verified, Claire Epting Verified
| Forbes Vetted Verified
For over a decade, Byunghoon Kim has helped shape K-beauty’s rise on the global stage. In 2014, the now-37-year-old Seoul-based entrepreneur cofounded Advance People’s Real Life (APR), the parent corporation behind blockbuster skincare brands like Medicube and Aprilskin. Under his leadership, APR went public on the Korea Exchange in 2024 and became the country’s number 1 beauty company by market capitalization a year later. As for what’s next? “Build a 100-trillion-won company,” Kim says.
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