It began innocuously enough, with an emailed invitation for a media-only event. But I knew that this was no ordinary press conference. This was IKEA. Years of headlines ran through my mind: Oct. 2015: "IKEA announces plan to open Jacksonville store in 2017" -WJCT; May 2016: "IKEA buys land for $13 million to build mega store in Jacksonville" -Jacksonville Business Journal; March 2017: "You can see IKEA now, and it's big" -Financial News & Daily Record.
What do you think of when you see an "organic" label? For many, the comforting lettering, usually green, means you can trust that the item was grown utilizing all-natural, sustainable farming methods and techniques that are not too dissimilar to the ways crops have been grown for thousands of years. Most assume that the organic label means the item is healthier. More nourishing. Environmentally friendly. What if that label doesn't mean what you think it means?
This isn’t a word association game at one of those horrible corporate team-building activities that serve no purpose other than reminding everyone just how much we all hate team-building activities. These words appear in the top results when you search for “Trump supporters are” on Google. This single bit of evidence encapsulates the 21st Century American rift. We’ve started shutting people out of our live, hearts, and social media echo chambers for the high crime of voting differently than we do.
@Davidcawton@JonMcGowanFL@BachmanANjax Are they willing to force the sick and dying to cross the ditch or leave town to get medicine to ease their suffering? We'll find out tomorrow. So will all the voters.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".