Basil Oickle is getting ready to doff his top hat and bow tie and lay down his reins. "I'd like to see what it's like to be bored," says the owner of Trot in Time, a buggy rides business in Lunenburg, N.S. "Sometime in the next year or two, I'll be passing the reins over to a much younger person who can do this," said Oickle, 60. Oickle's business started in 1996 by fluke. He owned a vintage wagon from 1888 that he kept in his yard as a lawn ornament.
When people see the sign for water buffalo ice cream on the side of Highway 331, the road that runs along the LaHave River on Nova Scotia's South Shore, they do a double take. Farmers Stefan Kirkpatrick and Desi Gordon just started making the ice cream two weeks ago at their farm West Dublin Buffalo Dairy. "Buffalo milk has the exact amount of fat for soft-serve ice cream. So we thought we would just try that and it's delicious," said Gordon.
Nova Scotia filmmaker Mike Bromley who grew up surfing off Cow Bay and Lawrencetown, has completed his latest feature-length surf movie, Perilous Sea. Three years in the making, Bromley and his filmmaking partner Ryan Meichtry wanted to make the first surf film set in some of the world's harshest surf weather — the rugged North Atlantic. "The North Atlantic surfer is definitely a special breed," Bromley explained from Cow Bay, N.S., with the ocean as flat as a pancake behind him.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".