SMI Data Suggests Scatter Market May Be on the Wane Media bosses during the most recent earnings season raved about the strength of the scatter market, but the July ad sales figures suggest that the once-torrid broadcast market may be cooling down.
The Olympics Having missed its ratings guarantees in Rio, NBC in the coming weeks may be on the hook for some holdover Olympics make-goods, but for the most part media buyers say they are satisfied with how the network has handled its Summer Games shortfall.
Low Ratings, Little Viral Buzz Dooms 'Colbert Report' Replacement Less than two years after it launched as the successor to "The Colbert Report," Comedy Central's "The Nightly Show with Larry Wilmore" has reached a dead end.
Despite delivering an audience that hasn't quite measured up to that which it promised its advertisers, NBC on Thursday said the ratings for the 2016 Summer Olympics are meeting its expectations, and that it is currently not on the hook for make-goods.
Bonus Eyeballs Could Help Make Up for Rio Underdeliveries A string of American triumphs in the pool and a near-flawless turn by U.S. women's gymnastics team on Tuesday night powered NBC to its strongest ratings of the 2016 Rio Summer Games, as some 33.4 million viewers tuned in for the network's primetime Olympics program.
The Olympics NBC's coverage of the 2016 Rio de Janeiro Olympics got off to a less than auspicious start Friday night, as the opening ceremony was the lowest-rated Summer Games launch in nearly a quarter-century.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. David Pogue)
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both politicians Barack Obama and Mitt Romney by
searching Obama AND Romney or Obama +Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.