Muck Rack's monthly top picks: 6 links we loved in November
Still recovering from Thanksgiving? So are we. Grab another piece of pie and dig in to some of the top posts in the PR and journalism space online from the past month.
1. 25 PR habits that drive reporters nuts: Want to succeed in PR? Drop everything and read this useful and entertaining post by Brian Morrissey, editor in chief at Digiday, filled with a list of 25 things that drive reporters absolutely insane.
2. Stop complaining about your PR firm: here's how the media works: Freelance journalist for publications including the Wall Street Journal and Fast Company, Amy Westervelt, explains to startups how exactly the media works. Here's a quick snippet: freelancers are your best friends.
3. Six ways PR flacks piss off journalists: Yikes. Chris Ortiz, co-founder of Newcastic, rattles off six things that piss off journalists when working with PR pros. Included on the list? Worthless press releases and a lack of understanding of deadlines.
4. Six things journalists do that piss off PR pros: After reading the story in the above link, as a rebuttal, an anonymous PR professional submitted to Newscastic this list of six things journalists do that piss of PR people.
5. Why newswire services don't work (and when they do): Kate Finley of Belle Communications explains why sending out a press release over the newswire isn't "earned media," why it doesn't work to get desired results and the few situations where using a wire service does work.
6. PR tool review: 7 ways to get the most out of Muck Rack: We're obviously a little biased, but this month we really loved PR pro Arik Hanson's review of how to get the most out of using Muck Rack.
Did we miss anything? Share your favorite PR and journalism links from the month of November in the comments below. Tip us off to other great posts for future link roundups by shooting us an email at firstname.lastname@example.org.
PS- Muck Rack is looking for guest bloggers! If you’re interested, check out our submission guidelines and send us a pitch.