Muck Rack's monthly top picks: 5 links we loved in January
Whoa! Can you believe the first month of 2014 is already over? We hope your new year is off to a fantastic start. As we look ahead to the shortest month of the year, let's take a look at some of the top posts in the PR and journalism space online from the past month.
1. Are PR people too nice?: Charlie Tercek of Golin Harris observes a major difference between working in advertising and working in PR: he says the PR people are nice (and that it may just serve as our secret business weapon).
2. How to turbocharge your writing for public relations: Writing is key in public relations. In fact, it may just be the most important tool in our toolbox. Robert Wynne outlines tips and tricks for writing better press releases, pitches and editorials in this piece for Forbes.
3. Improving yourself as a PR/social media pro: Be a lifelong learner! Jason Mollica urges new and seasoned public relations professionals to always strive to continue to learn and grow, and offers tips to do just that.
4. Open salaries: good idea for PR firms?: Arik Hanson explores the pros and cons of PR firms being completely transparent and establishing an open salary policy, like Buffer did last year. What do YOU think?
5. Four media training tips for your next big interview: Land a big media placement? Heather Whaling offers up four solid tips for prepping your sources for a media interview.
Did we miss anything? Share your favorite PR and journalism links from the month of January in the comments below. Tip us off to other great posts for future link roundups by shooting us an email at email@example.com.
PS- Muck Rack is looking for guest bloggers! If you’re interested, check out our submission guidelines and send us a pitch.