Muck Rack's monthly top picks: 5 links we loved in March
Happy April (Fool's Day)! This post is no joke...let's get right to it and take a look at some of the top posts in the PR and journalism space online from the past month. Oh! And new this month, we'll also be sharing the top five links from right here on the Muck Rack blog. Read on.
Links We Loved
1. I'm afraid for public relations. Here's why: How do you measure your company or client's results and success? Jason Falls highlights some seriously warped measurement efforts and urges PR professionals to do better than ad equivalency and clip counts.
2. How to keep a PR opportunity from falling through: In this final installment of a super useful five-part video series on how to get PR coverage, Kate Finley from Belle Communications shares ways to keep a media opportunity from falling through.
3. What are your golden rules of PR?: Deirdre Breakenridge poses the question: "what are your golden rules of PR?" Here's one of the gems from her post: A handful of great relationships is better than a list of okay connections.
4. Client service: learn how to just say no!: Saying 'no' is not easy for many of us. Thankfully, Jordyn Rickard breaks down how you can tell a client no with tact in this post for the Spin Sucks blog.
5. How your startup can win at the 'brand journalism' game: Brand journalism has become a hot buzzword over the past few months. John Egan explains why brand journalism matters and details tips from the pros to help you do a better job of it.
Top Posts From The Muck Rack Blog
Did we miss anything? Share your favorite PR and journalism links from the month of March in the comments below. Tip us off to other great posts for future link roundups by shooting us an email at firstname.lastname@example.org.
Jessica Lawlor is the features editor for the Muck Rack blog. She is a PR professional in the Philadelphia area and blogs at JessicaLawlor.com about getting gutsy- stepping outside your comfort zone to reach your goals.
PS- Muck Rack is looking for guest bloggers! If you’re interested, check out our submission guidelines and send us a pitch.