Muck Rack's monthly top picks: 5 links we loved in September
Goodbye summer and hello fall!
The season of football, sweater-weather and all things pumpkin is officially here, and with it comes our top PR/journalism posts from around the web in the month of September.
Take a look at what’s trending and stick around to read the top five stories from the Muck Rack blog.
Links we loved
1. Rebuilding after hurricanes: How storytelling can drive recovery: In the aftermath of the hurricanes Harvey and Irma, the focus of many businesses in the affected area has been on renewal. Although the outlook seems grim for small businesses, David Fouse argues that, with the help of some quality storytelling, brands can begin to rebuild and thrive once again.
2. 4 career building tips for new PR professionals (that can’t be achieved behind a computer): Whether you’re a student studying public relations or an entry-level professional entering the workforce, building a foundation for your career requires more than day-to-day desk work. Get a jumpstart in the field with this advice from seasoned PR pro Katie McGraw.
3. We need a ‘verified reader’ tag for comments: Facebook recently made updates to combat the distribution of fake news on the platform and now no longer allows publishers the ability to edit the metadata of their link posts. However, in this piece from Ned Burke, it appears the platform may be far from a solution when half the battle is the number of comments shared on posts from people who never even read the piece in the first place.
4. A step-by-step guide to hosting a successful Twitter chat: Hosting a Twitter chat can be a great way to get your brand name out there while positively interacting with influencers and customers. But if you’re new to the scene, getting one off the ground can be a challenge. Follow this basic guide from Hootsuite to get started.
5. Help! My client has asked for my media list. What do I do?: Though not a new problem in the PR world, being asked by a client to share a media list can be a jarring (and terrifying) experience if you’re not prepared. Gini Dietrich offers her advice on how to handle the situation without ruining any relationships.
Top Posts from the Muck Rack Blog
Did we miss anything? Share your favorite PR and journalism links from the month of September in the comments below. Tip us off to other great posts for future link roundups by emailing our managing editor at firstname.lastname@example.org.
PS- Muck Rack is looking for guest bloggers! If you’re interested in writing for us, check out our submission guidelines and send us a pitch.