This week in bad PR pitches

This week in bad PR pitches

PR pros, I get it. You're busy. You're exhausted. You're powering through your mile-long to-do list before the holidays. You're sending pitches out left and right, hoping to garner that last bit of 2017 earned media coverage.

Believe me, I'm right there with you.

But still, that's no excuse for lazy pitching. And there appears to be A LOT of lazy pitching happening these days.

[If you haven’t already, be sure to download our free ebook, How to Craft a Winning PR Pitch]

Know how I know? Twitter, of course.

I'm a big fan of following what journalists are talking about on Twitter, so I set up a Muck Rack Alert for the terms "PR pitch" and "PR pitches." This means I get an email alert as to any time a journalist uses those phrases in a media story or on Twitter.

The results are both hilarious and horrifying.

In a new series here on the Muck Rack blog, from time to time, we'll share some of the more cringeworthy tweets from journalists about the PR pitches landing in their inboxes.

Welcome to the first edition of "This Week in Bad PR Pitches."

Curious to learn more about how Muck Rack can help you improve your public relations success? We’d love to tell you more.

Jessica Lawlor is the features editor for the Muck Rack blog and handles PR and social media for Muck Rack.

Photo via Pixabay

Learn how to get more press, set up alerts that are "better than Google Alerts" and make reports on the impact of articles.

Request a Muck Rack Demo