We have exciting news about Modern Finance Experience 2018! Trevor Noah, comedian and host of The Daily Show, has joined the lineup of keynote speakers. You won’t want to miss this chance to see one of the world’s most successful comedians live in New York. Noah is the host of the Emmy® and Peabody® Award-winning The Daily Show on Comedy Central. In 2016, Noah released his first book, Born a Crime: Stories from a South African Childhood, which became an instant New York Times bestseller.
With the Winter Olympics starting this week in PyeongChang, South Korea, it’s fun to highlight a competitive edge often forgotten: innovation. Over the years, Olympic innovations have delivered plastic ski boots for alpine racers; wind tunnel testing for bobsleds, skiers and figure skaters; metal components for skis; aerodynamic fabrics for speed skaters; and unique carbon fiber protrusions for snowboarders.
In an age when digital technologies are driving seismic disruption, most companies are keenly aware of the need to transform their operating models to keep pace. Businesses are looking to embrace a culture of continuous change in order to keep up with customer demands and unforeseen competition. In my last post, I discussed the technology foundation required to enable this transformation. However, most of us recognize that technology is simply an enabler.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".