I had no idea that 44 years ago, I would be writing about this today. Few, if any, could have predicted the heavily hyped Billie Jean King-Bobby Riggs Battle of the Sexes tennis match/extravaganza would be a game-changer in culture. Those of us in the Astrodome at Houston that night in 1973 just expected a gimmick display of sport that had no significant meaning other than a different kind of entertainment.
Know those thrill rides that take you right to the precipice of a cliff or great danger, then stop or head another direction just in time? University of Central Arkansas coach Steve Campbell wants just that out of his players. He wants full throttle, but a controlled full throttle — edgy but a controlled edgy. The UCA players have T-shirts that say “Edge.”“We want you to be on edge,” said Campbell.
The way the University of Central Arkansas defense reacted to sudden change laid the foundation Saturday night for the 38-6 romp over Southeastern Louisiana. The Bears took the opening possession and drove 63 yards in seven plays for a touchdown to take a 7-0 lead. The Lions’ Juwan Petit-Frere, one of the most dangerous return artists in NCAA FCS, returned the ensuing kickoff to the UCA 12. The Lions eventually faced fourth and two at the 4.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".