The year was 1918 and Army camps in Texas swelled with young men training to fight in Europe in World War 1. But an invisible enemy already posed a deadly threat: The Spanish Flu of 1918 killed thousands of soldiers across the country before they ever made it to the battlefield. It swept through cities and towns, spreading fear. The flu ultimately claimed more than 50 million lives worldwide -- including more than 500,000 Americans -- and infected hundreds of millions of others.
You can find the leader of the Secret Society of Happy People in a townhome in Lewisville. This time of year, a plastic snowman guards a front door camouflaged with garlands of evergreen and ornaments. It's all very happy, if not very secret. Pamela Johnson opens the door and chaos shoots out, a poodle-mix that stops to sniff a visitor's leg, then noses around the front yard. The morning is beautiful, a blue December sky. Johnson's mood is ... sunny. She's wearing a red tinsel garland around her neck.
On Aug. 8, 1998, she launched the society while working in Florida, doing marketing and teaching self-empowerment classes. At this point, "the secret society" was just a newsletter to friends and clients. She soon added a website, but she only had a few dozen members, a drop in the happiness bucket. That changed in November 1998 when she decided to take on one of the country's most popular advice columnists over the question of unhappiness.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".