Halloween brings out the thrill seekers, horror movie junkies and the search for real haunts. With the Brooklyn Bridge, the “Legend of Sleepy Hollow,” and countless other spooky stories, New York’s long history has been the backdrop for real and fictional scary accounts. From Amityville, Long Island to Manhattan’s “most haunted building,” most of the eerie houses in New York have been the sinister scenes of one or more grisly murders.
From September 15 through October 15, America celebrates National Hispanic Heritage Month. According to 2010 statistics, 17 percent of the American population are of Hispanic or Latino heritage. In New York City that number jumps to 28 percent. What better place to commemorate the 2017 theme, “Shaping the Bright Future of America,” than in the country’s most diverse city.
For two weeks in late summer/early fall we are all German as Oktoberfest 2017 is celebrated worldwide. Originating in Germany, the 184th Munich Oktoberfest is the largest in the world, drawing upwards of six million visitors annually. The traditional celebration of Bavarian culture has spawned a multitude of smaller fêtes throughout the globe, many here in New York City. Oktoberfest events in the Big Apple are rooted in humble beginnings, stemming from German immigrants.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".