That may seem quixotic, given that the United States is the world capital of corn production, churning out 13.6 billion bushels of it last year, and accounting for more than 30% of global corn exports. Moreover, nearly 80% the corn consumed by Mexico is imported from the United States. So there’s definitely something a little “coals to Newcastle” about Gaviria’s enterprise.
Sweetness is complicated. Even sucrose--the table sugar you probably still put in your coffee--is more complex than it seems. For example, sucrose isn’t just one sugar; it’s a disaccharide, meaning it’s actually a combination of the molecules of two sugars: glucose and fructose. Fructose, which, as the name suggests, is found in many fruits, is a little sweeter than sucrose. Glucose--the same sugar that circulates in our bloodstreams and feeds our brains--is a little less sweet.
Almost every week, it seems, I read another news story about eating bugs. Usually, it's some hyperventilating young reporter going on about how one day we'll all be eating bugs; or boasting about their own bravado at bug eating. Another common entomophagy story focuses on all the gross things that you eat unawares.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".