Anyone who has ever gazed into a dark night sky for longer than just a few minutes has almost certainly seen a burst of light appearing out of nowhere, and disappearing just as quickly. We call such startling phenomena romantic names like “falling star" or “shooting star," but a more accurate term is “meteor." These are often tiny particles from space (meteoroids) that slam into our upper atmosphere at tens of thousands of mph and glow brilliantly as they meet their fiery demise (meteors).
Ever since I was a youngster, I’ve been fascinated by how crime scene investigators can reconstruct a crime with such amazing accuracy from relatively scant evidence. They don’t have the luxury of watching the crime occur, and they often don’t even have an eyewitness. Instead, they must work backward from their own observations and measurements — using such tools as physics, chemistry and biology — to logically reconstruct what must have happened and produce the evidence as it now appears.
Did you ever wonder what folks did for entertainment before they had TV and Facebook? Well, before TV and the Internet, there was radio. And before radio — long before — there was ... well ... the sky. People many decades or centuries ago didn’t live in large, brightly lit urban areas, like most do today. They looked at the night sky frequently and could recognize many of its stellar patterns, and they often knew the mythology associated with them.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".