Deron Snyder is a seasoned communicator with award-winning experience in journalism, public relations and community affairs, and a passion for news, business, politics, education and sports. He is proficient at copy writing, editing, social media, editorial management and event planning, deliveri...
ANALYSIS/OPINION:Unlike pro athletes, fans’ relationship to their sports team is personal, not business.Players come and go. Names on the back of jerseys are forever changing. But followers’ allegiance to the logo and color scheme remains intact. The franchise’s interests take precedence over labor’s wants and desires.We love to imagine the feeling of earning, say, $24 million a season (Kirk Cousins) or $228 million for the next six years (James Harden).
ANALYSIS/OPINIONWashington’s latest quarterback drama has entered the final act. Barring an unforeseen plot twist, the upcoming season will represent Kirk Cousins’ last in D.C.He’ll be gone, but the debate will continue.Just as decision-makers within the organization reportedly are split on Cousins’ value, so too are fans around town and voices around the league.
This is a great time to be an NBA star, but even better for NBA scrubs. Thanks to the massive influx of TV money the last two seasons, players deep on the bench can command salaries that make Jon Koncak’s infamous deal look like a steal. You might recall that Koncak signed a six-year, $13 million contract with the Atlanta Hawks in 1989, giving him a higher salary than Michael Jordan, Magic Johnson and Larry Bird.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".