Three years ago, Andy and his wife Angela – both engineers – "moved to this wonderful country under the federal skills program," Andy writes in an e-mail. He is 35, she is 32. Together they earn $163,000 a year. They are expecting their first child in a few months. They try to live within their means, saving more than 15 per cent of their net income each month, Andy adds. But they are impatient for their savings to grow.
"Elderly senior in need of an unbiased financial adviser," read the subject line of Linda's e-mail. Linda is 80 with a comfortable work pension as well as a survivor pension from her late husband's workplace. She has family, investments and a nice home. But her investment portfolio has been shrinking over the years and she blames her advisers. Also, she regrets selling the family house after her husband died because her condo fees are high and houses have appreciated more than apartments since then.
After years of hard work, you've sold your business and are looking to invest for the long term. You have a solid portfolio of stocks and bonds, but you'd like to add something a little different. Perhaps you've dreamed of being a gentleman farmer, or you just like real estate. Either way, consider farmland. It's not without risk – and you likely won't be able to ride a tractor and get your hands dirty – but farmland has proved to be an appealing portfolio diversifier over the years.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".