Our group in kayaks on the Haw River. Photo by Tom Talleur. When you set out to kayak the historic Haw River on an excursion set up for you by someone else, it’s hard to suppress speculative thoughts about your blind date and wonder how it will all turn out. This was on our minds as we drove past an entering Alamance County road sign earlier this year on our way to the Haw River Canoe & Kayak Company at Saxapahaw, North Carolina.
There are very few places in the Caribbean where scuba divers can plan dives on a reef, a wall, a shipwreck, and then do a night dive under a pier — all in one day, or more likely, spaced throughout several days. St. Croix, the largest of the U.S. Virgin Islands, is one of those places. It is a great destination for scuba divers of all experience levels, as well as for those who would like to learn. I recently returned to St. Croix for the first time in two decades.
This quote came to mind as I continued my drive toward the Finger Lakes region of New York from Lenox, MA. The 11 Finger Lakes are located between Syracuse, Rochester and Elmira-Corning, NY. I needed to be on the east coast for an extended stay and my stress meter was in the red zone for a multitude of reasons. For me, driving has always been the answer to reducing stress.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".