“Fast fashion can be both ethical and sustainable.” Can any fashion brand make such a statement, or is it just a big old oxymoron? And can you have both sustainability and style? Aside from Stella McCartney, of course. But how many of us can afford a wool jacket for $1,145? The closest affordable brand that meets those criteria may surprise you: the Swedish giant H&M. Since 1997, H&M’s commitment to sustainability and moving the fast-fashion market to a more ethical platform has been encouraging.
Remember the time when you accidentally machine-washed your favorite dress or shirt and it came back a completely different shade? Well, the chic people at Hermès are playing with that concept to cleverly promote their new pop-up concept store. In the video, a woman walks into the Hermèsmatic to wash her scarf, but this isn’t your everyday laundromat. The woman’s scarf goes from beige to a bright red — and she’s thrilled.
If you love shoes — and who doesn’t? — then you may have noticed some fancy footwear being worn by celebrities from Mandy Moore to Bella Hadid, as well as countless fashion editors. That would be the new look of Sergio Rossi — or the original Rossi, as I like to call it. Rossi initially created luxury shoes for women in the 1960s. In the past few years, the brand has been associated with stacked heels and shoes that are a little loud and definitely more for after-hours wear.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".