As the holidays are in full swing, I have given up spending a pretty penny on trendy beauty products that I am only use to glam up a few times a year. Matte is definitely in style. From nails to lips – its everywhere from magazines to models. And while I enjoy seeing it on well-known celebrities, I have yet to find an inexpensive lip product that does not leave me looking like I’ve tackled sub zero degree weather so I can be on trend with the latest designer collaboration.
In 2007, I went to Tokyo for the first time. I stayed with my friend in her tiny apartment, where it was simply but tastefully decorated. Perched in one corner was a wooden walking stick that had symbols burned into it. When I inquired of its significance, she said it was a walking stick that she used when climbing Mt Fuji. Neat memento, I thought to myself as I shelved that memory away. Fast forward 15 years to 2017 and I was about to make the same journey. Yet, there would be a slight difference..
In 2007, I went to Tokyo for the first time. I stayed with my friend in her tiny apartment. A wooden walking stick that had burned symbols on it was perched in a rare untouched corner. When asked, she said it was a walking stick that she used when climbing Mt Fuji. Little did I know, I would be making the same trek up the mountain 15 years later. I couldn’t even tell you how the idea came up with a friend – but I was committed.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".