Soil could swallow enough carbon to counter the country’s total annual greenhouse gas emissions. But turning our dirt into a major C02 sink is not going to be simple. The year Anders Crofoot moved from New York State to live on a Wairarapa beef farm, the wind stole a third of one of his paddocks and then came back for more. He and his wife, Emily, had just bought Castlepoint Station, a stunning, dry piece of hill country about an hour’s drive from Masterton.
It’s crazy, Professor Richie Poulton admits, the idea that someone could patent the concept that nature works with nurture. But that, in a sense, is what happened when American researchers patented a finding from the long-running Dunedin Study. Poulton is relieved to be asked how such a thing was able to happen, since it gives him a chance to clear the air.
It isn’t clear what the Russian farmers thought a pair of Kiwis were doing, bent over in the clover in a paddock in a remote region near Mongolia. They must have looked suspicious. Not long after Zane Webber and Michelle Williamson were spotted by a tractor driver, high in the beautiful Altai Mountains, a man pulled up in a station wagon and waved an ID badge in Williamson’s face. During other, similar confrontations, Webber has tried making cud-chewing noises.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".