You already know what is worth celebrating about the Olympics. You may know this because the Olympics will not stop reminding you of them, but this does not mean they’re not real. The spirit of sportsmanship is not just a cliché for the telecast, and the games really do give women athletes, undervalued sports, and lesser-known nations valuable time in the global spotlight. But despite all this loud and proud egalitarianism, the games also shore up the power of the already powerful.
When summer rolls around, we face a sticky dilemma when it comes to footwear: Sneakers, all-purpose and eternally cool, tend to quickly turn swampy; and sandals, light and breathable, expose the toes, the ugliest part of the body. (You know it's true.) For centuries, inhabitants of modern-day Spain, southern France, and now around the world have proudly attired themselves in a shoe that splits the difference: the espadrille, a practical slip-on with a braided jute sole and a canvas upper.
Zinedine Zidane, as befits one of the greatest soccer players ever, is a national icon in his native France. So when Zidane, now the head coach of Spanish super-team Real Madrid, said in a pre-match press conference on Friday that a Marine Le Pen presidency “must be avoided,” those words carried with them the weight of an entire nation’s long-standing love.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".