Amazon is increasing spending on original and third-party video content — a significant move on top of content spending hikes in the first of the year compared to the previous-year period. The e-commerce giant is reportedly spending $4.5 billion on video content in 2017, which is double spending in 2016. The spending includes tripling money spent on original TV shows and movies.
Verizon July 27 reported it lost 15,000 FiOS TV video subscribers in the second quarter, ended June 30. The telecom ended the period with 4.7 million subscribers. FiOS Video results were pressured due to softer secular demand for traditional linear video, given growth in the over-the-top offerings as well as competitive promotional activity.
Marvel Entertainment and Aftershock, a FoxNext Games studio, July 27 announced a deal in which Aftershock will develop a new mobile video game based on Marvel content. The action-RPG game will feature Marvel superheroes and supervillains battling players from around the world in a unique gameplay experience. Aftershock’s Los Angeles studio has created games for companies such as Blizzard, Riot and EA. “The game will [feature] an exciting storyline, epic moments with Marvel [characters].
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".