Another day, another new trend. Today, may I present soap cutting. It’s quite straightforward, it’s cutting soap. But if, for some reason, you are confused, search Instagram or YouTube for soap cutting videos. There you will find soaps of all shapes, sizes and colours, hard soaps, soft soaps … and hands clutching craft knives, coming into view. Sometimes the cutters shave smooth pieces off; sometimes the soap is scored through first, so tiny bits fall off the bar in small squares.
Here is something to gladden the heavy, mid-January heart: magic – or magick, if you will – is back. You may argue that it never went away, but a new generation is using social media to spellbind followers. Witches and wiccans have YouTube channels, share spells on Instagram and offer crystal cleansing tips on Twitter. And, thanks to the magic of Royal Mail, mere mortals can partake, too, in the form of monthly subscription boxes. Forget meal kits or beauty products – mail-order magic is booming.
It was the worst hangover of my life – and I have had a lot of hangovers. There were several very bad things about it, from the roiling nausea that made getting out of bed or even drinking water impossible to my questionable decision to take my mind off it by watching the anxiety-inducing film Get Out (not a great choice if you are feeling anxious). But one of the worst things about it was that it was entirely predictable.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".