Newspaper ad sales have been falling for years, but never as fast as they did last quarter. Print ad sales fell 30% year-over-year in Q1, led by a 42% year-over-year drop in classified ad sales, according to the Newspaper Association of America. Meanwhile, newspapers' online ad sales dropped 13% year-over-year in Q1, their first double-digit decline since the Newspaper Association started measuring them in 2004.
Facebook CEO Mark Zuckerberg will no longer try to reclassify the company’s stock, settling a major class-action lawsuit with shareholders. Zuckerberg wanted to reclassify Facebook’s stock so he could sell shares — to fund the ambitious philanthropic projects he and his wife, Priscilla Chan, are leading — while retaining control of the company. This did not sit well with investors, and Zuckerberg was set to take the stand in a trial in Delaware.
Google is paying Taiwainese smartphone maker HTC $1.1 billion to hire about 2,000 of its engineers, plus to license some of its intellectual property. Why is Google making another big bet on hardware? Especially after its experiment buying — and selling — Motorola wasn’t a big success? Hardware is still obviously important to Google — and can be a great business.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".