Editor, writer, researcher, publicist, event planner. All of those activities, and more, are part of my day as the executive editor of a daily email called Eat Drink Lucky and as the founding partner of a PR firm, gBritt PR.
I’m not sure how this month flew by so quickly while simultaneously dragging on forever. Here are the things I learned, unrelated to Martha:I offered to bake and decorate cookies but my son and his girlfriend turned me down. Today was filled with the awful news of the Parkland shooting, which simply should not have happened. It’s a terrible thing. I wonder what would happen if someone raised a political issue on QVC.
This was fast, and easy. One bottle of red, in the basement. We need more wine. I did have any paid speaking engagements today, however, that didn’t stop me from speaking freely and at length about several engaging topics: work, more work and oh, work. In my mind, my office will someday look like this gorgeous picture from Town & Country Magazine. However, currently one corner of my desk has two rather sad orchids on it.
OK, I’m way behind. It’s Monday, January 29 and I’ve just returned from a new bar menu tasting. I’m over stuffed but feeling content, so let’s do this. I’ve been thinking about blogging all month, and have even jotted things down in partial blog posts – so I’m going to post everything at once in one glorious catch up January blog. It’ll probably be insanely long and no one will get to the end. The picture at the top is from Stonington, Maine, Sand Beach.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".