Some 15 years ago, as internet shopping began to catch hold of consumers around the U.S., local wine stores were quick to jump on the bandwagon, promoting prices and brands to customers in far-flung markets. Internet commerce was still in its infancy when Sam's Wines & Spirits in Chicago was pulling in more than $5 million in sales annually from out of state.
The combination of technology and DIY-ism has eliminated plenty of jobs, from gas station attendants way back when to bank tellers and retail cashiers. If Josh Goodman has anything to say about it, your neighborhood bartender could be next to go. Goodman is founder and CEO of Innovative Tap Solutions, which has devised an automatic dispensing system for bars called PourMyBeer.
John Kiefner, who farms 500 acres of hay in exurban Will County, has had health insurance from five companies in the past four years. One of them wouldn't allow his wife and him to visit any of their own doctors. Another wouldn't cover visits to the nearest hospital because it was out of network. All of them kept raising his premiums by 20 percent and more annually. Kiefner will be lucky to net $75,000 on his farm this year.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".