In fact, in terms of number of people involved in the campaign, the the Everyday Messenger did well, but it didn’t do that much better than their previous Kickstarter campaign:First of all, I should state the obvious: The Everyday Messenger bag isn’t Peak Design’s first try at a Kickstarter project. Not by a long shot; they’re the first of a new generation of companies that use Kickstarter as a marketing and financial tool to help drive their business forward.
I’ve done a lot of writing about startups and how not to completely screw yourself over as you’re trying to bring a product to market. Most of that lived here on Medium, but there’s a problem with that: I write about a lot of stuff that isn’t particularly relevant to people who are into startups. Three Pipe VC is my shiny new blog where I’ve collected the stuff I’ve written about the process of creating a company.
It appears I have a pattern: I get on a very long flight, and by the time I emerge at the other end, I’ve created a new product or company. It turns out that being disconnected from the internet for a few hours is tremendously helpful for inspiration and getting shit done. As I boarded a plane to Portugal via Washington DC, I decided to see if I couldn’t make an idea that’s been percolating for a while at the back of my mind real: A trivia-night-in-a-box solution.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Obama AND Romney or Obama + Romney.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used.) For example, search for democrat OR republican to find results that refer to
Democrats and/or Republicans.
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".