Culture is another one of those buzzwords that can mean almost anything. In HR, it usually means the shared values, behavior, goals, and identity of the people that work at the company. Having a great culture is considered an important part of having a great workplace. It also makes recruiting easier. We like culture. Culture is good. Until you notice that you have developed a group with a specific identity that either includes or excludes others based on that identity. You can see it in sports fans.
How did two wheels emancipate women? When bicycles became available in the 1880’s, women did not have to rely on men for transportation. “The bicycle became their freedom machine.”Brutal Simplicity of Thought by advertising genius Maurice Saatchi asks you to look at things, questions, and their connections in new ways. Here’s a two minute video showing a series of pages from the book. Each page has a question, one image, and a brief answer. The book is mostly blank space. On purpose.
Authenticity is something that happens when I take a good hard run at life. It’s not a goal, aspiration, or destination. I can’t acquire authenticity by saying magic words, doing (or not doing) special things, or trying harder to be more real. Authenticity is more about being comfortable in my own skin, holding the opinions of others lightly, seeing the world clearly, and accepting my own and others’ flawed humanness with compassion.
Muck Rack makes it simple to find people, tweets, or articles that mention any name, keyword, company, hashtag etc. We've compiled this guide to help you make the most of your search.
Selecting a term
Start searching tweets, articles from media outlets, articles mentioned in tweets, journalists'
names, titles and bios with some suggested searches:
Companies or Topics (e.g. iPhone, Microsoft)
Phrases (e.g. "cloud computing") — use quotes to keep the terms together
Twitter handles (e.g. @username) — returns those who have mentioned or replied to
Names (e.g. "David Pogue")
Hashtags (e.g. #sxsw, #london2012)
Bio details (e.g. vegan, Olympics, father)
Muck Rack's Advanced Search allows for many boolean operators.
Find results that mention multiple specified terms, use AND or
+. For example, ensure each result contains both Elon Musk and Mark Zuckerberg by
searching Musk AND Zuckerberg or Musk + Zuckerberg.
Use the operators OR or , to broaden your search when you'd like either of
multiple terms to appear in results. (This is the default behavior of our search when no operators
are used). For example, results will contain either cake or cookie by searching cake OR cookie or cake,cookie
Use NOT or - to subtract results from your search. For
example, searching Disney will yield results about the Walt Disney Company as well as Walt Disney
World Resort. To exclude mentions of Disney World, search for Disney -World or Disney
When using one of these operators with a phrase, enclose it in quotation marks. For example, you can
find results about smartphones excluding Apple's iPhone 4S by searching smartphone -"iPhone
Exact case matching or punctuation
If you're searching for a brand name or keyword that relies on specific punctuation marks or capitalization, you can
find results that match your exact query by adding matchcase: before the keyword you're searching for, like matchcase:E*TRADE .
Use parentheses to separate multiple
boolean phrases. For example, to find journalists talking about having fun in Disney World or
Disneyland, search for ("disney world" OR disneyland) AND fun.
An asterisk can be used to search for any variation of a root word truncated by the asterisk. For example, searching for admin* will return results for administrator, administration, administer, administered, etc.
A near operator is an AND operator where you can control the distance between the words. You can vary the distance the near operation uses by adding a forward slash and number (between 0-99) such as strawberries NEAR/10 "whipped cream", which means the strawberries must exist within 10 words of "whipped cream".